The Lonely Planet reference suddenly catapulted him into a fame he didn't expect.
"Overnight, all people wanted to eat were omelettes," he said, "my other items began to go waste."
At that point, Ramkishan Gawlani transformed from a regular small eatery owner into the Omelette Man.
The move proved to be a masterful one. The more omelettes he made, the more he sold.
"Everyone else in Jodhpur does good business only in the tourist season," he said, "but we started getting good business even in the off season. Locals also began to enjoy our omelettes, and to cater to their palates, we introduced masala omelettes - today, the masala and cheese omelette is our mainstay, even the foreigners like it the best!"
Image: Tourists stand in front of Meharangarh Fort in the historic town of Jodhpur in Rajasthan. | Photograph: Vijay Mathur/Reuters
Also read: A college start-up's success story
Powered by 
| Live updates on money.rediff.com |
|
Advertisement
